Tagged: Tasting room marketing
One feature of Midwest wineries that sets them apart from wineries in California is that many offer free wine tastings. On the west coast, in Napa or Sonoma, you usually get charged at least...
As I travel around the Midwest talking to winery owners, I often hear this comment: “At my winery, it’s as much about the experience as it is about the wine.” A genuine winery experience...
Here are some the most read tasting room management articles from Midwest Wine PRess 1. Four Simple Ways to Increase Tasting Room Revenue (August 2012) 2. Top Ten Tasting Room Etiquette Tips (May 2013)...
One of the topics at the License To Steal: National Wine Marketing Conference was the need to periodically review (and if necessary, update) winery logos and labels. But how are you supposed to know...
As I travel around the Midwest talking to winery owners, I often hear this comment: “At my winery, it’s as much about the experience as it is about the wine.” A genuine winery experience...