Category: Labels

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Top Tips For Winery Website Redesign

How do you know when it is time to re-design your website? More and more consumers are researching online before they visit and are judging your winery by its website. I often tell clients...

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Cedar Ridge Clear Label Wins Awards

  Cedar Ridge Vineyards, a family-owned winery and distillery located between Cedar Rapids and Iowa City, Iowa, is no stranger to the lime light. Cedar Ridge received 20 awards for their wines in 2012...

When Should Wine Labels Be Retired? 0

When Should Wine Labels Be Retired?

One of the topics at the License To Steal: National Wine Marketing Conference was the need to periodically review (and if necessary, update) winery logos and labels. But how are you supposed to know...

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Women Prefer Wine With a Story To Tell

More Midwest wineries are realizing that women like to be marketed to differently. According to The Beverage Information Group, women accounted for 58.1 percent of wine buyers in 2011. While many men look to...