What Your Wine Label is Trying to Tell You
A wine label should communicate your brand, your uniqueness and increase the perceived value of your wine. A wine label is your biggest piece of advertising and the first contact most people will have...
Tagged: Wine label design
Cedar Ridge Clear Label Wins Awards
Cedar Ridge Vineyards, a family-owned winery and distillery located between Cedar Rapids and Iowa City, Iowa, is no stranger to the lime light. Cedar Ridge received 20 awards for their wines in 2012...
Midwest Wineries Start Using QR Codes
With over 50% of Americans now having smartphones, Midwest wineries are finding QR codes help them engage with their customers both in retail stores and at their wineries. The Midwest wine industry is seeing...
Warehouse Winery Label Stocked With Treasure
Warehouse Winery, located in St. Louis Park, Minnesota, opened its doors in 2009 in a true industrial warehouse district. On each bottle of Warehouse wine is the image of a gopher, a tribute to the...
St. James Chambourcin Label Profile
St. James is Missouri’s largest winery, producing over 200,000 cases per year. Because St. James’ wine is distributed to retail stores in 17 states, packaging is an important marketing consideration according to marketing manager...
Label of the Month: Richwood Winery’s Lady Sipper
(Publisher’s note: This article is the first installment in a monthly feature about noteworthy or award winning wine labels from Midwest wineries.) Winery owner Micheal Bullock thought he had a great name for a...