Midwest Wine Press Readership Hits All Time High
July was the highest readership month ever for Midwest Wine Press. Total page views exceeded 19,500 during July and there were more than 9,500 visits to the website.
According to Midwest Wine Press publisher Mark Ganchiff, readership has been steadily increasing since MWP launched in September of 2011. “What’s exciting for the Midwest wine industry is that Midwest Wine Press has over 71,000 unique visitors since inception,” he said. “There’s a lot of national and international interest in what we’re doing in the Midwest from a winemaking and grape growing standpoint.”
As the first publication devoted to the Midwest Wine Industry, Midwest Wine Press has attracted readers from all 50 states and 146 countries. “Most Midwest Wine Press readers are from the Midwest, however a lot of people from New York and California are visiting the site. California is our seventh largest state in terms of readership and we don’t write about California wine at all.”
Future plans include a consumer version of Midwest Wine Press. “A lot of wine drinkers and wine tourists are confused about which Midwest wines and wineries are “real.” The consumer version of Midwest Wine Press will help wine drinkers and wine tourists find the regional wineries that are growing grapes or making wine themselves.”