October 20, 2017

Six Ways to Maximize Winery Holiday Sales

How has your year been? Holiday sales can help end the year for your winery on a high note. It’s easy for wineries to get lost in the shopping frenzy. To stand out from other businesses, make your customers' lives simpler during the holidays by offering solutions to their gift giving dilemmas.Here are six ways to maximize holiday sales:1. Send a holiday email newsletter. Newsletters are … [Read more...]

Six Steps for Increasing Tasting Room Sales

During this weak economy, lack of sales seems to be a common complaint from wineries across the country. Wineries need to sharpen their selling skills and brush up on customer engagement techniques to make each visitor a loyal and satisfied customer. Follow these simple steps and watch sales grow and customer satisfaction increase.1. Tasting room staff are your secret weapon. Hire nice people … [Read more...]